Monster Mania Artist Commentary - That New Logo Smell
When I started working on the Monster Mania series, I wasn’t expecting the series to continue beyond the first 10 drawings. I just wanted to draw some cool monsters for a Halloween themed art exhibition. I also never intended for the original Monster Mania logo to be anything more than a cool type treatment on a promotional flyer. It was just a tiny little graphic on a postcard that I quickly cobbled together in Adobe Photoshop.
It took me a few years, but I finally got around to designing a new Monster Mania logo. The new logo takes some inspiration from the original logo. I kept the big googly eye and the drippy / scratchy text for Mania. I wanted the logo to have the same vibe as the original Garbage Pail Kids Logo and the Teenage Mutant Ninja Turtles logo from the original 1987 animated series. I wanted the new Monster Mania logo to invoke that same feeling. I was trying to capture the joyful weirdness of my childhood. I also took some inspiration from Matthew Allison’s logo treatments for Cankor. Matthew Allison is a big influence on my work in general. I also took inspiration from the Monster Mania drawings themselves. The yellow background is meant to mimic the backgrounds I use in my drawings. I wanted the logo to be fun and chaotic and messy.